by Joe McAuliffe | Apr 20, 2016 | Negotiation Strategies
I’ve heard agents say that it doesn’t make sense to waste your time on listings that are over-priced. They would much rather be the second or third agent to get a listing that has expired so they don’t have to waste valuable time and money on stubborn sellers. There...
by Joe McAuliffe | Apr 20, 2016 | Negotiation Strategies
The single most difficult challenge that agents have faced since real estate prices have declined has been convincing sellers to reduce prices. Sellers who have been taught their whole lives that real estate prices always go up, have found it difficult to accept the...
by Joe McAuliffe | Apr 20, 2016 | Negotiation Strategies
An investment in a home is unlike most other investments. Unlike stocks, bonds, and gold certificates, real estate is tangible. That’s why it’s so difficult to put a value on real estate. When determining a value of a home, many experts believe “the...
by Joe McAuliffe | Apr 15, 2016 | Listing Presentations
The second step in a perfect presentation is to impress the selling prospect with the value your company brings to the table. Selling the company should include key facts such as: • Your company’s local market dominance – A picture is worth 1000 words, charts and...
by Joe McAuliffe | Apr 15, 2016 | Listing Presentations
Your listing prospect likes and trusts you, and appreciates that your company offers global exposure and support needed to achieve your efforts. The third area of focus should be how you are presenting their property to all prospective buyers. By using professional...
by Joe McAuliffe | Apr 15, 2016 | Listing Presentations
In the first three parts of the presentation you’ve sold yourself, sold the company’s support and global network, and documented the highest quality presentation of their home to the world. In the fourth part of the listing presentation, it’s...
