by Joe McAuliffe | Dec 15, 2015 | Cup O' Joe, Uncategorized
Confidentiality We know people want to do business with an agent that will meet their needs and that they like and trust. It’s uncommon for buyers and sellers to do business with someone they don’t trust, unless they feel there is no other way to get what...
by Joe McAuliffe | Dec 11, 2015 | Cup O' Joe
2015 PRESENTATIONS #4 – My Information is Proprietary How do you determine how much information to give to a buyer or seller before they officially become a client? This is a difficult question to answer. All too often, agents will give unlimited advice to...
by Joe McAuliffe | Dec 8, 2015 | Cup O' Joe
The cardinal rule with every prospect and client is to gather as much information as possible. This is especially true with both your listing prospects (HLP) and your existing listings (EL). Two simple rules to follow: If you have enough information, your strategy...
by Joe McAuliffe | Dec 4, 2015 | Cup O' Joe
Don’t Get Lazy During The Holidays There is so much to get done in preparation for 2016, (which will likely be the best year in real estate) holiday parties, Christmas shopping, family in town, the list goes on and on.  With all the distractions it’s still...
by Joe McAuliffe | Dec 3, 2015 | Cup O' Joe, Salesmanship
Using the Pareto Principle to Become a Top Salesperson It’s a well-known fact in corporate America that 80% of all the revenue generated by a company comes from just 20% of the sales force. Few sales professionals share the majority of revenue while the majority of...
by Joe McAuliffe | Dec 2, 2015 | Cup O' Joe
Why People Do Business with You We’ve all known agents that don’t appear to know very much yet they’re successful. How is it that these agents can do well without having the proper knowledge? The answer may surprise you and relate to the expression “perception is...
