by Joe McAuliffe | Nov 17, 2015 | Cup O' Joe, Prospecting
2015 Marketing 101: Understanding the Psychology Behind a 24 Touch Campaign Have you ever said to yourself…”I’ve mailed to the same people several times with no results.” If so, you’re not alone. Most agents are unaware of the psychology behind multiple touches...
by Joe McAuliffe | Nov 13, 2015 | Cup O' Joe, Prospecting
2015 Prospecting Don’t Go Duck Hunting with a Rifle Anyone that hunts or knows guns knows the difference between a rifle and a shotgun. A shotgun shell sprays to cover a wider area, but doesn’t go very far, while a rifle travels great distance but only covers a...
by Joe McAuliffe | Nov 12, 2015 | Cup O' Joe, Prospecting
2015 Prospecting The Direct Mail Campaign Every good agent knows that prospecting is one of the fundamental keys to success in business. The more contact or communication you have with people, the more successful you’ll be. There are however, two major challenges that...
by Joe McAuliffe | Nov 11, 2015 | Cup O' Joe, Prospecting
2015 Prospecting No Return Call? Use This! How many times have you taken the time to build a relationship with a buyer or seller, had them express a sincere interest, and then drop off the face of the earth? How should you handle this situation? A winning strategy...
by Joe McAuliffe | Nov 10, 2015 | Cup O' Joe, Prospecting
2015 Prospecting The “I know You’re Busy” Script How often have you called a great prospect only to be put off by them? Nothing is more annoying than finally getting someone that you want to talk to...
by Joe McAuliffe | Nov 9, 2015 | Cup O' Joe, Prospecting
2015 Prospecting The Triple A Strategy for Expired Listings The Triple “A” Strategy, or the “Alternative Aggressive Approach”, is a great strategy to use for recently expired...
