by Joe McAuliffe | Nov 7, 2014 | Cup O' Joe, Prospecting
2014 Prospecting – How Often Should You Advertise? If you’re going to invest in advertising, make sure to employ a 24-Touch Annual Campaign. A “once in a while” approach may be a waste of money. Thomas Smith a nineteenth-century London businessman offered the...
by Joe McAuliffe | Nov 6, 2014 | Business Management
2015 Business Management – Will 2015 Be Your Best Year? If you don’t know where you’re going, any path will take you there. If you plan on exploiting the opportunities in 2015, now is the time to put your business plan in place. If you don’t have a...
by Joe McAuliffe | Nov 5, 2014 | Cup O' Joe, Listing Presentations
2014 Listing Presentations – Show Your Listing Prospects That You Care When a homeowner asks you to suggest a price on a listing presentation, be very careful how you respond. It’s usually best to ask them to tell you what the data indicates. Remember, there are...
by Joe McAuliffe | Nov 4, 2014 | Business Management, Cup O' Joe
2014 Business Management – Can’t Miss Daily Time Management How often have you said to yourself, “How can that agent make so much money when they’re not near as talented as I am, and they don’t work nearly as hard as I do?” This is a...
by Joe McAuliffe | Nov 3, 2014 | Cup O' Joe, Prospecting
2014 Buyer Prospecting – The Ultimate Secret Weapon: Pocket Listings Consider the following scenario: A couple is interested in purchasing a home. They decide to drive around and they see a For Sale sign on a home they like. Better yet, they see an open house sign and...
by Joe McAuliffe | Oct 31, 2014 | Cup O' Joe, Selling Your Listings
2014 Listing Management – Haunted House Listings Are your listings scaring off buyers? It may be fun to visit a haunted house for Halloween, but no buyer wants to actually live in one. Listed below are suggestions that should be considered by all sellers. Home...