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2017 SALESMANSHIP It’s All About Asking Permission to Ask Questions

by Joe McAuliffe | Jan 30, 2017 | Cup O' Joe, Salesmanship

Most people determine how they feel about someone new within the first few minutes of meeting them. Some agents believe that after the first few minutes, they know enough about the person to decide if they’re a good prospect. Nothing could be further from the truth....

2017 SALESMANSHIP “I Must Have”, Applies Today Only

by Joe McAuliffe | Jan 26, 2017 | Cup O' Joe, Salesmanship

One of the most offensive clichés in real estate is “Buyers are liars, and Sellers are storytellers.” It stems how many times you have heard Buyers and Sellers say: “I have to have” when referring to some key amenity or point?  For example: I only...

2017 SALESMANSHIP Buying or Selling Real Estate? Timing is Everything to Make a Move

by Joe McAuliffe | Jan 25, 2017 | Cup O' Joe, Salesmanship

Making any big decision usually requires impeccable timing. Now that the elections are over, consumer confidence continues to rise, the stock market has posted strong gains and an economic upturn is in full swing, making this an ideal time to buy or sell real estate....

2017 SALESMANSHIP What’s Your Client’s Passion?

by Joe McAuliffe | Jan 24, 2017 | Cup O' Joe, Salesmanship

The great strengths top producing agents have are their discipline and work ethic.  Unfortunately, these great strengths are also great weaknesses.  It’s very easy to get so absorbed in putting the next deal together that building relationships based on trust,...

2017 SALESMANSHIP Put Yourself in Your Clients Shoes

by Joe McAuliffe | Jan 23, 2017 | Cup O' Joe, Salesmanship

You’ve spent years developing a strong base of business and finally, the real estate market is beginning to recover. You get a call from a past client or referral and they want to list their home for sale. Because you’ve done hundreds of listing...

2017 SALESMANSHIP Using Zillow to Close

by Joe McAuliffe | Jan 17, 2017 | Cup O' Joe, Salesmanship

If you think you can ignore property estimated values on zillow.com because they’re not accurate, you’re likely to struggle with both buyers and sellers. Zillow has become one of the top search sites for real estate in recent years. It is heavily relied on...
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